The FIA World Rally Championship’s official website, wrc.com, has today scooped a host of awards at the inaugural SportBusiness Ultimate Sports Websites Awards.
Competing against some of the biggest names in the world of sport including Manchester United, the NBA, Sky Sports and the Super Bowl, wrc.com came away with two prestigious awards; Best Federation or League Site for Content, Best Federation or League Site for Community and was ranked the highest overall Federation or League Site.
The site, which is provided in English, French, Spanish and Japanese, offers up to the minute news of the Championship, including live stage timings and results, live radio during events, extensive video content, exclusive interviews, imagery, competitions, interactive polls and behind the scenes insight.
It was commended not only for its production and delivery of content, but also for its commitment to developing a sense of community for the millions of fans that follow the Championship worldwide.
The site is integrated to bespoke Facebook, Myspace, Twitter, YouTube and Joost platforms, providing the opportunity to communicate with fans, and providing them with access to a mix of exclusive WRC content via a variety of social networking formats.
Simon Long, ISC’s CEO, said: “We’re proud to win these prestigious awards, which follows some tremendous good news stories for the World Rally Championship last week. We are committed to making the WRC accessible to our global fan base, and due to the unique challenges that the sport of rallying faces, technology and digital media are extremely important.
“We produce over 200 hours of content at each event, and our digital media outlets provide a perfect platform to distribute exclusive free content and connect with our fans worldwide.”
Rachael Church-Sanders, author of ‘Ultimate Sports Websites’, added: “The FIA World Rally Championship is an excellent resource for all WRC fans, providing a full range of easily accessible and rich content in a format that is simple to navigate. The site fully deserves the accolade of best league or federation site for content, and also stands out for achieving top marks for 'community'.”
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